Together with Pride – Since 1977

For nearly five decades, PFLAG San Francisco has marched, advocated, and celebrated alongside our LGBTQ+ community. Pride is more than a parade — it’s an expression of love, visibility, and our mission to create a caring, just, and affirming world for LGBTQ+ people and those who love them.

Our Pride Story

Since our founding in 1977, PFLAG San Francisco has been part of Pride in every form — from protest marches to joyous celebrations. Our members have carried signs of love through the streets, stood with families in times of loss, and built bridges of understanding across generations.

Through the AIDS crisis, through fights for marriage equality, and through today’s movement to protect and affirm trans youth, we’ve shown that love never stands still. Each June, we return to Market Street to honor our past, stand up for our future, and remind the world what community looks like in action.

From the early days of protest and grief to today’s celebrations of resilience and joy, our march has always been about one thing: standing proudly with our LGBTQ+ loved ones.

Milestones in Pride

• 1977 PFLAG San Francisco marches in Pride for the first time, months after our founding.
• 1980s Families march with signs of remembrance during the height of the AIDS crisis.
• 1990s Parents and allies begin public advocacy for LGBTQ+ youth in schools.
• 2004 Members rally at City Hall for marriage equality, carrying banners of love and justice.
• 2015 We celebrate the Supreme Court’s marriage equality ruling.
• 2020 During the pandemic, our Pride went virtual, continuing on Zoom.
• 2025 Still marching, still loving, still fighting for an affirming world.

Pride Through the Years

Pride has always reflected the heart of who we are: families, allies, and LGBTQ+ people walking side by side. Explore our photo archive to see how our message of love has evolved — from handmade posters and family banners to the bold, bright colors that define us today.

Join Us at Pride

Every June, PFLAG San Francisco gathers to march together in solidarity and celebration. Whether it’s your first Pride or your fiftieth, we welcome you to join our family of families.

If you have photos from any year, we’d love to include them in our digital archive. Email them to support@pflagsf.org. Please include the year (or best estimate) and any names or short captions you’d like to share.